Malaysia Book of Records HolderBuild the Bowl
You Crave
Pick from 100+ fresh ingredients, choose your broth, and we cook it to order. Bold, comforting, and completely yours.
Most MalatangSold in a Year
Officially recognised. Proudly Malaysian.
The Brand
More than a bowl. A local Malaysian F&B brand built for repeat customers.
Why Huo Long Works
Built for scalable operations and high-traffic dining
Local Malaysian Brand
Homegrown and built around local tastes, dining culture, and everyday customer behaviour.
Strong Customer Demand
One of the fastest-growing F&B categories in Malaysia, captured with an accessible, customisable experience.
Multiple Operating Outlets
A proven model across multiple locations: scalable, consistent, and commercially viable.
Interactive Dining
Customers build their own bowl. A format that drives excitement, social sharing, and repeat visits.
High Repeat Potential
100+ ingredients and multiple soup bases mean every visit can be different.
Built For Expansion
Operations, SOP, and supplier network designed to scale across Malaysia.
How It Works
Build Your Bowl, Your Way
Pick Your Ingredients
Choose from 100+ fresh ingredients: meats, seafood, vegetables, meatballs, noodles, and more.
Weigh Your Bowl
Your ingredients are weighed to give you a fair, transparent price based on what you pick.
Choose Your Soup or Stir Fry
Pick a broth: Signature Malatang, Sweet Tomato, Thai Tomyum or Collagen Bone Broth. Or go dry with our Signature Mala or Garlic Stir Fry.
Enjoy Your Malatang
Your bowl is freshly prepared and served hot. Every visit, a different combination. Always satisfying.
Menu
Signature Flavours For Every Craving
What's On
Fresh Drops, Every Month
New seasonal flavours and signature bowls, rotating across our outlets. There is always a reason to come back.
Locations
Find Huo Long Near You
Bandar Puteri Puchong
MallSunway Velocity
MallFor Leasing Teams & Property Partners
Bring Huo Long MalaTang To Your Mall
A proven Malaysian F&B brand with strong customer demand, multiple operating outlets, and a scalable casual dining model built for high-traffic locations.
Malaysia Book of Records: Most Malatang Sold in a Year
Malaysia Book of Records
Recognised for Most Malatang Sold in a Year. A proven track record of customer demand.
Multiple Outlets Across Klang Valley
Operating outlets across Selangor and Kuala Lumpur, with more locations in pipeline.
Strong Repeat Visit Potential
100+ ingredient combinations drive customers to return more frequently than standard dining concepts.
100+ Ingredient Visual Display
A high-impact visual display station that draws foot traffic and creates natural marketing moments.
Suitable For Malls And Lifestyle Locations
Proven in mall environments. Compact format, scalable SOP, and strong F&B zone compatibility.
Founder-Led Brand With Long-Term Vision
Built with a clear expansion roadmap and professional operating systems for sustainable growth.
Huo Long Rewards
Every Bowl Earns You More
Join Huo Long Rewards and turn every visit into points, birthday treats, and member-only deals. No app, no card to carry, just your phone number.
Earn On Every Bowl
Collect points with your phone number. No app to download.
Redeem Rewards
Free drinks, add-ons, and member vouchers.
Birthday Treats
A special reward unlocked in your birthday month.
Check By Phone
Just give your number at any outlet to see your points.
Join The Team
Build Your F&B Career With Us
We are not just hiring staff. We are building future outlet leaders. Join a growing Malaysian brand with a clear career path.
Our Culture
"We Grow Together, Serve With Heart, And Build Brands That Last."